Keratin treatments are highly effective when applied correctly, but many unsatisfactory results are caused by avoidable mistakes rather than the treatment itself. Misunderstanding product purpose, incorrect application, or unsuitable aftercare can reduce effectiveness and negatively impact hair condition. Recognizing these common errors is essential for achieving consistent, professional results.

Keratin care is often associated with repairing damaged hair, but its role is broader than that. Both damaged and healthy hair can benefit from keratin when products and frequency are chosen correctly. Understanding the difference between repair-focused use and maintenance-focused use is essential for achieving balanced, long-term results.